Plans and pricing
Compare Original Minds membership, Studio tools and Coming benefits for Builders, Investors and Supporters.
Payments are Coming. Founding season: Original Minds is free for all until 31 December 2026. Join the waitlist; expected waiting time 3–4 weeks. Pro and Ultra run as a private VIP beta by invitation. Nothing is charged. Join the waitlist
Original Minds
USD 1
per month + VAT
Free for all until 31 December 2026
Club membership and community.
Studio tokens available in packs
- Uploads
- PDF, up to 5 MB
- Studio tokens
- Buy packs when needed
- Club, member number, community, find by moat type
- Included
- Moat Studio: all steps, Designer, Idea Studio, Thesis Studio
- The reading (steps 1–3)
- Original Minds VIP events
- Not included
- Quarterly moat advisory
- Not included
- Protection: signed readings, watermarked share rooms, evidence vault
- Not included
- Moat Watch: clone, copycat and erosion alerts
- Not included
Pro
Private VIP betaUSD 29
per month + VAT
Club membership and every Moat Studio step.
1,500 Studio tokens every month
- Uploads
- PDF, PowerPoint (.pptx), Markdown, Excel (.xlsx) or CSV, up to 20 MB
- Studio tokens
- 1,500 every month
- Club, member number, community, find by moat type
- Included
- Moat Studio: all steps, Designer, Idea Studio, Thesis Studio
- Included
- Original Minds VIP events
- Coming · VIP invites to Original Minds events and demo nights
- Quarterly moat advisory
- Not included
- Protection: signed readings, watermarked share rooms, evidence vault
- Not included
- Moat Watch: clone, copycat and erosion alerts
- Not included
By invitation during the founding season.
Private VIP betaUltra
Private VIP betaUSD 99
per month + VAT
Pro tools with Coming advisory and protection.
5,000 Studio tokens every month
- Uploads
- PDF, PowerPoint (.pptx), Markdown, Excel (.xlsx) or CSV, up to 20 MB
- Studio tokens
- 5,000 every month
- Club, member number, community, find by moat type
- Included
- Moat Studio: all steps, Designer, Idea Studio, Thesis Studio
- Included
- Original Minds VIP events
- Coming · VIP invites to Original Minds events and demo nights
- Quarterly moat advisory
- Coming · VIP invites + advisory: a quarterly moat advisory session with the MoatDefender team
- Protection: signed readings, watermarked share rooms, evidence vault
- Coming
- Moat Watch: clone, copycat and erosion alerts
- Coming
By invitation during the founding season.
Private VIP betaPaid tiers are activated by the team until checkout opens. Requests do not start a subscription or charge you. Pro and Ultra receive their Studio tokens each calendar month from the day the tier is activated; an upgrade during the month adds the difference right away. Original Minds has no automatic monthly tokens: it uses token packs, and until payments open tokens are granted to founding members.
| Capability | Original Minds | Pro | Ultra |
|---|---|---|---|
| Uploads | PDF, up to 5 MB | PDF, PowerPoint (.pptx), Markdown, Excel (.xlsx) or CSV, up to 20 MB | PDF, PowerPoint (.pptx), Markdown, Excel (.xlsx) or CSV, up to 20 MB |
| Studio tokens | Buy packs when needed | 1,500 every month | 5,000 every month |
| Club, member number, community, find by moat type | Included | Included | Included |
| Moat Studio: all steps, Designer, Idea Studio, Thesis Studio | The reading (steps 1–3) | Included | Included |
| Original Minds VIP events | Not included | Coming · VIP invites to Original Minds events and demo nights | Coming · VIP invites to Original Minds events and demo nights |
| Quarterly moat advisory | Not included | Not included | Coming · VIP invites + advisory: a quarterly moat advisory session with the MoatDefender team |
| Protection: signed readings, watermarked share rooms, evidence vault | Not included | Not included | Coming |
| Moat Watch: clone, copycat and erosion alerts | Not included | Not included | Coming |

Token packs
Member packs include size bonuses where shown. Tokens keep while your membership is active.
Launch offer until 31 December 2026: +50% bonus tokens on every pack, added to the size bonus. Displayed counts include both.
- USD 101,500 tokensBase rate · +50% launch bonus
- USD 508,250 tokens+10% size bonus · +50% launch bonus
- USD 10018,000 tokens+20% size bonus · +50% launch bonus
Compare action costs
| Action | Tokens |
|---|---|
| Read a moat (Moat Index reading) | 150 |
| Build with the Designer | 100 |
| Explore protection instruments | 100 |
| Map value drivers | 100 |
| Add evidence in chat | 5 |
| Run a Moat Studio step (steps 4–10, Pro and Ultra; steps 1–3 come with the reading) | 50 |
Check the cost before each action. Viewing a stored reading costs no tokens; identical evidence under the same method is charged once.
Payment terms
- Nothing is charged until payments open; applying is free.
- The membership renews monthly. VAT is calculated at checkout based on your location.
- The Moat Index is an AI-generated opinion about defensibility, not investment advice, a valuation or a promise of returns.
- Terms: Terms of service (draft under legal review).